2022-2023

DST aimed to transcend the ordinary during Hari Raya Aidilfitri. They needed more than just a social media post; they envisioned a video production that would serve as their annual greeting to the community. But how do you capture the essence of a festive season in pixels and frames? How do you create a digital experience that feels as warm and personal as a traditional celebration?

Our team takes the reins of the entire video production process, from the first spark of an idea to the final frame. We crafted a unique narrative that intertwines DST's corporate values with the rich tapestry of Hari Raya traditions. Through careful cinematography, emotive storytelling, and authentic performances, we create a video that doesn't just convey a message – it evokes the spirit of the season. We balance cultural sensitivity with creative innovation, ensuring that each production resonates deeply with the community while showcasing DST's role as a caring corporate citizen. The result? A yearly tradition that the community looks forward to – a digital greeting that feels as personal as a handwritten card.