2024

DST needed a video tutorial to guide users through their SIM card verification process. But how do you make a technical procedure not just understandable, but engaging? How do you ensure that every user, regardless of their tech-savviness, can follow along with confidence?

We crafted a visual journey that turns technicality into accessibility. Choosing motion graphics animation as our medium, we created a tutorial that breaks down complex steps into digestible, visually appealing segments. Our clean, simple illustrations and seamless transitions tell a cohesive story, mirroring the actual user journey. Each animation is a visual echo of real-world actions, allowing users to see on screen exactly what they'd be doing in reality. The outcome? Users are guided through the verification process with confidence, turning a potentially frustrating experience into a smooth journey. In a world where attention is the ultimate currency, we created a tutorial that not only captures it but rewards it with clarity and ease.